Archive for analytic

Microsoft Sprung a Leak

The secret is out: Microsoft is developing an analytics tool for Adcenter that will compete directly with Google Analytics. The information was leaked a few days ago by Dave Naylor, who learned of the analytics tool (codenamed “Gatineau”) at a Microsoft briefing in London. Somehow he got a hold of some screen shots and published […]

Original post by Buzz

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Reasons to use Google Analytics

Having used a large number of web site visitor trackers over the years, I first approached Google Analytics some time ago, with the somewhat jaded attitude of someone who’s ’seen it all’ or at least ’seen most of it’. What could possibly make this particular utility stand out in such a large crowd of competitors?
But […]

Original post by Buzz

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