Archive for July, 2007

Microsoft Sprung a Leak

The secret is out: Microsoft is developing an analytics tool for Adcenter that will compete directly with Google Analytics. The information was leaked a few days ago by Dave Naylor, who learned of the analytics tool (codenamed “Gatineau”) at a Microsoft briefing in London. Somehow he got a hold of some screen shots and published […]

Original post by Buzz

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Google’s “Unavailable After” META Tag Now Live

Tell us if a page is going to expire
Sometimes you know in advance that a page is going to expire in the future. Maybe you have a temporary page that will be removed at the end of the month. Perhaps some pages are available free for a week, but after that you put them into […]

Original post by Buzz

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Affordable Solutions For Internet Marketing

Do you have a website that is getting very little or no traffic at all? Well, there are ways that you can change that even on a small marketing budget. We will review each of the strategies you can use to promote your website, and then we will try to assimilate them into a single, […]

Original post by Buzz

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Myth of W3C Compliance

The past few years have seen a huge increase in the number of search engine optimisers preaching about the vital importance of W3C Compliance as part of any effective web promotion effort. But is compliant code really the ‘Magic SEO Potion’ so many promoters make it out to be?
For those of […]

Original post by Buzz

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Optimizing Adsense on a Forum

Owning and operating a forum can be a tricky task. Not only do you have to struggle with the many obstacles of establishing the forum such as working on your initial member build up, getting rid of problem members early, and making sure your forum is easy to use, but there is also the major […]

Original post by Buzz

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Industrial Search Engines and Directories

Promoting industrial products has never been one of the more exciting activities in the marketing or advertising world. Characterized by technical journals, trade magazines, industry trade shows, and listings in directories like the Thomas Register of American Manufacturers, industrial promotion is rarely an expertise of many advertising agencies. Since most industrial marketers also have very […]

Original post by Buzz

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How to Write a Better Web Page Title

Titles are everywhere. Some people are defined by titles, some people loathe titles, and others like giving titles. Why do we do this? With so much information getting processed by our minds everyday, we need a way to categorize these groups of associated content in a quick referencing way.
This is the same methodology a search […]

Original post by Buzz

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Local Search Engine Optimization

As the fastest growing vertical in search, many people are now starting to recognize the value of local search engine optimization can have on their site traffic. Also known as regional search, it’s basically geo-targeting your audience when they search.
Local search works best for the service provider, or a retailer that has numerous locations. While […]

Original post by Buzz

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Should You Use PPC Or SEO - Part 2

I discussed the pros and cons of using Pay-Per-Click for your online marketing. Today I wanted to conclude the two-part series by taking a closer look at Search Engine Optimization (SEO) and seeing if it is the right fit for your company.What Is Search Engine Optimization?
Search Engine Optimization is working on the on-site and off-site […]

Original post by Buzz

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Should You Use PPC Or SEO?

A common question I get asked by entrepreneurs is about Pay-Per-Click (PPC) versus search engine optimization (SEO). Which is better? What are the pros and cons? Which is best for my website? To help you make up your mind, today I will cover PPC and complete the mini-series next week on SEO.
What Is Pay-Per-Click?
Pay-Per-Click is […]

Original post by Buzz

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